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Employee engage-ment as a crucial part of the employee journey

The question that keeps coming up in this labor market: how do you become an attractive employer? A battle is raging between organizations to attract candidates: there are more vacancies than ever. And if you've found the right person, he or she has choices. With a good employee journey you can increase the loyalty and engagement of your future and current employees. Why employee engagement has great benefits for you as an employer and how you ensure engaged employees? You can read it in this blog!

23 December 2022
Reading time 3 minutes
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23 December 2022
Reading time 3 minutes
Share this article

What is employee engagement?

Employee engagement arises when employees during the employee journey fully understand and embrace the organization's objectives and values. When they commit themselves daily to achieving the objectives, then you have involved employees . Yet there's more to it: not only the employee, but also the organization must commit to retaining and engaging the employee. It is an interaction in which the employer and the employee support each other. When there is no balance, the employee's engagement with the organization will decrease.

Why is it so important?

Employee engagement contributes to the future-proofing of the organization. This, given the approaching economic crisis and the lack of specific skills among candidates, should be at the top of the priority list. With a shortage of skills – think for example of ICT-skills – as an employer, you must invest more in your current workforce. Engaged employees are decisive for the success of your organization! Increasing employee engagement yields the following benefits:

Commitment to the organization

Involved staff hebben fun in their work. This results in less course and they consistently deliver high-quality work.

Increased productivity

Employees who feel involved do their work with care and will put more effort into the organization.

Better results

Organizations with engaged employees deliver better work what a positive has an influence on company performance and profit.

Proactive employees

Employees take the initiative themselves and take an extra step, because they know that it contributes to the success of the organization. Successful organizations know people sustainably to the organization to to bind by seeing and hearing their employees. Employers who fully commit to the employee journey –right from the very first introduction – ensure that employees are aligned: employees who know exactly what the organization is working towards, want to contribute to it and can make a valuable contribution. By increasing employee engagement, employees remain valuable both to themselves and to the organization.

Increase employee engagement within your organization: 3 Tips

Do you want the employee engagement increase within your organization? The following three tips will help you with this:

Tip 1: Note down contact moments

The HR department can with the help of the employee journey all contact moments with employees to map out . That way you immediately get insight into which points need improvement and which promises you can make to your employees.

Tip 2: Support from above

It is important that every level of the organization believes in the goal. Everyone must see the added value in investing in the employee journey and getting it on the agenda, otherwise it is difficult to make progress. Also ensure good synergy between HR, communications and managers to implement the vision.

Tip 3: Invest in your employees

You must be able to keep your promises. Invest in your employees. See what they need to further themselves both personally and professionally to to develop . Embrace the talent you have in-house and include them in the plans for your organization.

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