What do we understand by employee journey?
With a employee journey is meant the journey that an employee takes within an organization. From the very first point of contact to the moment someone leaves the company again. The employee journey is different for each employee and each department, and is therefore not set in stone.
Throughout the employee journey there are many moments (also called touch points) in which employee and organization make contact with each other. This can be a job interview, daily contact with a manager, a Friday afternoon drink or a progress meeting. These touch points offer every organization a prime opportunity to positively influence the employee experience.
What is employee experience journey mapping?
With the help of employee experience journey mapping you bring the whole
employee journey
mapped. You make an employee journey map. With this you can better understand and influence the employee journey.
By visualizing the journey and the different touch points, it becomes clear at which moments you as an organization have a major impact on your employees. And also how you are using this impact now. For example, is there a good onboarding process for new employees? Are employees sufficiently encouraged to develop themselves? Are successes celebrated?
How do you use an employee journey map effectively?
Employees who are passionate, enjoy their work and dedicate themselves with love to your organization are invaluable. By motivating and appreciating them you create ambassadors who have been proven to deliver greater returns. A
employee journey
A map is tailor-made. Because for every organization the employee journey is different. When creating a map you can ask yourself the following questions:
● Can I divide the general employee journey into phases? For example
onboarding
(inflow), throughflow and
offboarding
(outflow).
● What are the most important touch points per phase?
● Which touch points have the greatest impact on the experience of employees?
● How can you positively influence this impact at the organizational or management level?
If you have created an employee journey map, the next step is to identify the main improvement points and to create new strategies to kickstart improvement.
